Mainstream Merchants Close Doors on Spammers

by David Naylor
Bronco - Digital Marketing Agency

I know that this isn’t going to go down well with lots of “affiliate marketers” .. hey I’ve been there and I know the game. But when Micheal Jackson died and every trending topic had links in there and other url shorteners going to totally off topic and even to malware sites I knew a line had to be drawn somewhere in the sand as enough was enough.

Amazon have taken the brave step of stopping affiliate commisions on visits that have come via twitter & facebook .. which hasn’t gone down too well in some quarters. But the merchants that I deal with that run affiliate programs have already received advice on this months ago from me that they really should avoid affilaite commission on url shortners.

I appreciate that Social media is a major driver of traffic, but I just want the people that I follow to send me to places that I can trust and not that the fact that they are making a buck out of and dropping cookies on me. Sad but true. But more important than that I want my clients only paying commissions on qualified traffic.

As with anything that hits mainstream media you start to see it get abused and in the last few months I have been inundated with fake followers from fake accounts just ready to drop a link on me.

Bronco - Digital Marketing Agency
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