YouTube Market Google Wants Cash Back
Not wanting to put it’s viewers off Google haven’t been itching to fill YouTube up with adverts. Now though the pressure is on to try and claw back the large price paid for the well established online video machine.
Video overlay is the answer!
After loads of tests the new video ads will be launched in an entirely non-intrusive format of course. Will we notice them ? Well, yep I would have thought so.. taking up the bottom fifth of the screen and there for 10 seconds, but I guess you can close it. Don’t click on the Ad though or you’ll loose the video you were watching and the ad will play.
Content partners get the Google ad treatment first but with an expected $20 charge to advertisers for every 1,000 times the ad shows Google should be able to afford to buy yet more online giant’s soon.
Could this be the end of banner advertising?