So tonight myself and Mikkel did another live episode of Strikepoint on Webmasterradio. Apologies for the slight lag in the show, sometimes it’s really hard to keep the conversation flowing when there is a time delay but we try to work around it, plus in the last segment I dropped out for a few minutes altogether.

Mikkel started the show and talked about how it is now legal to allow gambling adverts in Denmark  and what this now means to the gaming SEO industry. Gaming laws in countries opening up is good for the public as well as us

Then we spoke about what Google allows in the UK on the PPC, and some strange things that can be bidded on such as beer, wine and whisky, but not vodka?

After the first break I discussed the hacking issue that I have been seeing for search terms like “buy windows 7” across all the search engines. What I’ve seen recently was about 50% of the top 80 results were results from hacked servers. The situation is getting worse and even the PPC is getting flooded with hacked sites as well as the usual or illegal / fake sites.

This then set me off on a rant again about my favourite fake products … the ghd hair straighteners! Google need someone in the UK who can actually monitor and do something about these issues to improve the quality of adwords for the average users who trust the results. Mikkel asked whether it is Google’s greed to allow these adverts to go through, or the quality team are either powerless or incompetent.

Then Mikkel spoke about how Hell has frozen over as Google decided to do a 1 minute TV advert during the Superbowl last night. The reason behind the ad was to target search users mainly, but do Google need to advertise their core product? Are they threatened by the likes of Microsoft and Bing, and their advertising campaigns?

Then  Mikkel told us he had given in and actually gone out and bought an Iphone due to working with a client who is promoting an App. Mikkel thought I already owned an iPhone I corrected him by stating “Me, I’m a Microsoft boy… I have Microsoft Keyboard and mouse on my Windows 7 system with my HTC windows smart phone, the only Apples you will find in my house are fruit.. oh and Becky’s Ipod lol!”

You’ll soon be able to download the show from Webmasterradio, but we’ll be back next week for another show.