Danny Dover at SEOMoz just published The Internet Marketing Handbook. It’s a top notch resource for anyone new to Search Engine Marketing and I’m sure old hands will (re)discover a few things in there too. It’s a collection of links rather than a handbook of course, but let’s not split hairs…”An SEO education on a [...]
SEO Archive
SEO Dinner at a4uexpo
This is the follow up post for who wants to come to dinner , I decided that the most worthy winner was Anthony Shapley so at the Dinner Table we had, Anthony Shapley – www.anthonyshapley.co.uk Mel Carson – www.melcarson.com Todd Crawford – www.toddtalks.com Joost De Valk – www.yoast.com Marcus Tandler – www.mediadonis.net Patrick Altoft – [...]
SEO in the global recession: preempting 2009’s keyword strategies
Following Monday’s post on selling SEO during the economic downturn I wanted to put forward some ideas on how specific SEO methods might change over the next 12-18 months. We’re all used to frequent shifts in the ranking algorithms of major engines – and the occasional update of seismic magnitude that changes the game for [...]
Selling SEM in the global recession: it’s the ROI, stupid
Like many businesses we’re currently assessing our exposure to the effects of the financial crisis and how the trickle down impact on the “real economy” might effect us. It’s widely accepted that when times get tough the marketing budget is the first target for cost cutting, so are we, as Search Marketers, in trouble? On [...]
A4U Expo – Excel London – 14th & 15th October
Next week I will be down in the big smoke at the A4U Expo London. It’s the first time I have been to this conference so it will be interesting, plus I’m speaking in 2 sessions. I’ll be speaking at 3pm on Tuesday on Extreme SEO Strategies for Affiliates (Platinum 4), and then at 3pm [...]
ASK.COM Update
Google still leads the way in search, or does it? Its seems lately that other search engines are trying their level best to be innovative in their developments. Ask.com has had a major rebuild and promises to deliver faster results to certain queries. Data will be pulled from a variety of different online sources including [...]
Mindshare lose their minds
“Full service” agency Mindshare have launched a re-brand this week and are taking flak for an unnecessary and expensive redesign. This wouldn’t be at all unusual but in this case the criticism is coming from other West End agency chiefs rather than those of us in the trenches who boggle at spending quarter of a [...]
SEO Day 5
Pre 9AM I pull up in the car park at the same time. I know from speaking to Dave late last night that he has been focusing on the blog. Must have been a late one .. 9AM Somewhat of a shadow hangs over the Bronco building as Dave considers exactly what to do about [...]
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