SEO Archive

Hotels – Local Results go Crazy

Dave gave a presentation in ProSEO just 3 days ago in which he painted a gloomy future of Google moving into partnerships with certain providers and making use of their own muscle to start replacing traditional organic SERPs with something more within their control. A lot of people thought it was just “tin foil hat” [...]

The Link Landscape

Anyone who’s heard Dave speaking over the last year or so (and believe me I get my fill every single day!) will have heard him mention the ‘link landscape.’ It’s an interesting concept that might be familiar to you under different names such as ‘backlink profile’ but I just thought I’d share with you how [...]

Ecommerce Platforms: an SEO’s nemesis?

God-bastard-dammit. Another day, another client. Another website that “can’t be changed”. Another calamitous drop in rankings caused by a weakness in site architecture and a lack of support for content delivery. I have a drink of tea and sigh. It’s another e-commerce platform. On paper, a platform offers something great: the opportunity to roll out [...]

Webmasters Tools Gets An Update, But We Want More! – Add To Our Wishlist

They announced on the blog last night that they have improved the link report in Google Webmasters Tools. There have been two new features released. Firstly they have grouped the links by the domains, and you can see a count of the number of domains linking to you. You can then drill down and see [...]

The FBI are better at catching spam than Google

A few days ago I was over at Topsy setting up my RSS reader ( yer RSS is dead ) and I noticed : www.davidnaylor.co.uk just got 100/100 points at webutation.org, all giddie inside I shot over there and found this : My previous feelings of joy soon disappeared when I clicked on the first [...]

Google AdWords Keyword Tool – The Difference Explained

If you’ve been following this blog you will have read the article last week entitled “Is Google AdWords Keyword Tool Now More Accurate?” you will already know there has been a change in the search volume displayed on the Google AdWords Keyword Tool. Well Josh earlier pointed out this thread on the Google AdWords Support [...]

Brooklyn Oak… Review Scores in PPC?

For some reason that already seems foreign and half-forgotten (my interest in interior decor is slightly dim) I was just searching for ‘brooklyn oak’ and noticed this result in the PPC: It took me a second to cotton on, but then I realised that the ads were pulling through Google Product review scores, and links [...]

Google Instant? Hmmm.

So of course everyone’s all over Google Instant this morning. In case you’re not, it’s just an Ajaxified version of Google that brings in the search results as you type. Because I’m too lazy to make a video, here’s a few screenshots. Notice that as I type, I not only get the usual Google Suggest [...]

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