PPC Management Archive

Improving Your Adwords Quality Score Factors – Part 1

This week Google has taken the action to ban certain poor quality Adwords accounts that they have deemed not suitable for a number of reasons. It seems that if you have had issues in the past with quality scores or have accounts that have recently taken a manual review and been hit with 1/10 page [...]

Is Google Making Hardcore Profits?

Did anyone catch the documentary on BBC2 last night called “Hardcore Profits”? It was a look at how the porn industry has changed over the years and was trying to determine which companies are profiteering from the porn industry. In the industry these days they say that the women get a really rough deal and [...]

adCenter “81% more likely to convert”

At least according to an email I received from them this morning. This fun fact was accompanied by an asterix which tells me this figure is based on research from “Nielsen//NetRatings Jan – Mar 2007″. I have two problems with this: Continue Reading Basing your pitch for a PPC platform on two year old data [...]

Empire Direct hits PPC affiliates

Please note that the account settings for EmpireDirect.co.uk have been amended. Due to the success of our in house PPC work, from 1st December 08, direct linking by PPC affiliates will no longer be permitted. hmmm .. a) Does that mean that the comparison sites that sometime just bounce thou, we have to remove your [...]

Pay per Click Management

Seems that our Per click team have been sitting some more exams, Adam just took and passed : Well done Adam DaveN

PPC Management Aston Martin

Don’t ask us why we were looking for an Aston Martin. But something rather critical about the Aston Martin PPC campaign caught our attention, in-fact we have witnessed the campaign error for the best part of a week. A search for “Aston Martin” in Google brings us the following ad: When we click on this [...]

Interested in working with us?

We're not big on cold calling or the 'hard' sell so if you want to work with us then simply get in touch, we'd love to hear from you...

The Bronco Family
Work With Us