Depending on what what side of the fence you sit on, this is awesome or really really bad … LOL
People keep on getting the NOFOLLOW tags in a mess, using it to SILO page rank etc, well what about the NOSEE approach, It’s dead simple server side script that if you are a search engine, or something that we don’t feel has been human, you just don’t get a LINK at all, so if :
Normal what a human would see :
David Naylor is a SEO
code : David Naylor is a <a href=”http://www.davidnaylor.co.uk”>SEO</a>
What the search Engine would see:
David Naylor is a SEO < – NO link
code : David Naylor is a SEO
What was originally on the Site :
code : David Naylor is a <a href=”http://www.davidnaylor.co.uk” rel=”nofollow” >SEO</a>
Should make Matt Cutts very happy or very Sad ..
DaveN
9 Comments
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- 2
Wow, wouldn’t that class as cloaking? absolutely brilliant idea! again!!
- 3
Did somebody just say ‘cloaking’?
- 4
If only every website would do that, search engines would have to resort to the old altavista ways of determining relevancy. Lovely.
I’m game

- 5
Hehe, I know some people have been cloaking on nofollow, which is basically doing almost the same

- 6
In this case you are essentially changing the content the user sees, to some degree, so if you just cloaked the nofollow would that slip in under the search engines radar since the content delivered to the user has not changed?
- 8
I’d suggest that this type of cloaking has been around for ages. Not everyone is dumb enough to go for the straight A|B approach.
- 9
Sebastian did a similar write up last October with code goodness…linked to in my profile link.




Hmmm.. that would be illegal now wouldn’t it?
From the Google Webmaster Guidelines:
“Don’t deceive your users or present different content to search engines than you display to users, which is commonly referred to as “cloaking.”