Multivariate Split Testing

by David Naylor
Bronco - Digital Marketing Agency

Tip for e-commerce website, play with your buy and add to basket buttons

scenario :

The original button for the “Buy Now” was branded and blended into the site, don’t get me wrong it stood out, but. we spilt tested these..

Buy Button 1
Buy Button 1

Buy Button 2
Buy Button 2

Buy Button 3
Buy Button 3

Buy Button 4
Buy Button 4

Buy Button 5
Buy Button 5

maybe I will tell you once the test is finished, but so far we have 2 front runners ;) but which button would you press

DaveN

Bronco - Digital Marketing Agency
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