Google World Search Powers Ahead
- 11th Oct 2007
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- Google
Msn
Search Engines
Yahoo
Google is big and it’s official by powering over 1/2 of the search requests in the WORLD for the month of August it’s steaming ahead.
For August Google has 37 billion searches compared to Yahoo at 8.5 billion and Microsoft 2.1 Billion.
Think about that traffic volume immense… It also seems most search traffic comes from Asia-Pacific whereas Middle East Africa generates the least.
Dan Horton
8 Comments | Leave a comment »
You’re right Dan, it’s outrageous, but kind of nice, since at least some of them are finding my sites.
Out of curiousity, where’s the data from you’re referring to Dan?
I agree. Can you tell us the source of this data? It looks interesting :)
That’s right. Can you give us the source of this information? It looks interesting :)
Check out the BBC News website guys… :)
From the BBC news site:
TOP SEARCH SITES - AUGUST*
Google sites 37 billion searches
Yahoo sites - 8.5 billion
Baidu 3.2 billion
Microsoft sites 2.1 billion
NHN 2 billion
eBay 1.3 billion
Time Warner 1.2 billion
Ask 743 million
Fox 683 million
Lycos 441 million
Total worldwide searches: 61 billion
*Source: comScore
and the original press release is http://www.comscore.com/press/release.asp?press=1802
They are getting too big - far too big
It is interesting that Baidu has more traffic than Microsoft. Baidu is really growing.
The trouble with Google being so big - and with Yahoo etc. being so far behind - is that Google is essentially a monopoly player now with the associated pricing power. My PPC clients really have little choice but to go with Google AdWords but I think long term the interesting issue will be whether the EU steps in to restrain a monopoly.
I used to think that a major protection for Google would be that it didn’t control its prices: users did, because AdWords is essentially an auction-based pricing model (give or take a bit of Vickrey) with prices mainly set by consumers, not Google. However, with the relatively recent “google slap” in which Google raised minimum bid prices substantially for some advertisers, I’m beginning to think that the pricing issue is something the EU and other competition authorities will start to think about.
I also run a newsletter about AdSense and it’s interesting that some of my subscribers think that Google and the internet are one and same thing. Obviously they are not - but then you start to look around and you see google, blogger, youtube, adsense everywhere (and where the heck is YPN?), desktop search, apps, google docs, google news etc. The thing is, if you fall out with Google you are stuffed and with all the data they collect about us, we are all relying on them being good guys. Generally they have been and have delivered some excellent services but already we are seeing that they are imposing their views on web design in the sense that if you don’t adhere to their guidelines you can get penalised in the AdWords system which, as I said at the start, is a bit of a monopoly right now.
I have high - but rather long range - hopes for the wikisearch project….