Google Webmaster Tools smoke n mirrors

by David Naylor
Bronco - Digital Marketing Agency

It’s not often I get so pissed off that I throw something, but I’m getting close…

I’m helping a very very small company with SEO, and we I ranked them top 10 for most of the keyword set But in the .com, they are an English company on a UK IP, but the Domain is a .com at a recent Search Conference one of the owners asked a Google Rep, about this issue and they said that’s easy sign up or get your SEO to sign up to Webmaster tools in Google and you can tell Google that your a UK based company..

so we did that flicked the flag to UK and it didn’t make a blind bit of difference, know I have the issue that the client beliefs that Google wouldn’t lie to him so it most be something I have done…

UK geo target

what do you do … me I just show the clients what happened when a Google Adwords Rep said they could do a better job than me, Google had the account for 5 months before the client came back due to falling conversions and rising costs.

What do you do when Google’s advice is just doesn’t help ?

DaveN

Bronco - Digital Marketing Agency
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