Google Starts Showing “Latest Posts” In Sidebar
This morning we spotted that when searching for ”gmail” in Google we got this:
We’re also seeing it for the search “google.com” – but not “google”. We’ve searched a number of brands, but not seen anything yet – perhaps it is triggered by search volume or maybe it is just being tested on these terms, we don’t know.
It could have an effect on AdWords, but it also could mean another way of brands protecting themselves.