About 40 minutes ago I posted about www.takethislollipop.com, which is quite an eerie movie containing information taken from your Facebook account. After it ends you are left with a timer and it says one of your friends is next. Here is what happens after the timer runs out:

Nothing. Nada. Zilch.

I checked my profile, nothing, my messages, nothing, Geoff EdWards facebook profile, nothing.

Bit of a shame. Was expecting another cool video.

An amazing Facebook viral app has be launched today – it’s quite a good way of showing how unsafe information is in this day and age.

Basically it uses your personal data to create quite a chilling personalised video – well worth checking out. After the video it has a timer, I’m currently on 31 minutes, so I’ll let you know what happens in 31 minutes! check out what happens next here.

If you want to check it out yourself (disclaimer: I’ve absolutely no idea what is going to happen, it could delete your Facebook account for all I know) then you can do so at www.takethislollipop.com

Ok, this problem popped up today – we all know that outbound click tracking can be done using events or virtual page views, but my problem was that not only did we want outbound click tracking, but we also wanted to be able to see it in the In-Page Analytics report, which is a little similar to Crazy Egg, only without the heatmaps.

So first up – could I use events? A quick check on my own website (see below) where I had been using event tracking to track clicks on affiliate links showed me that that wouldn’t work – shame.

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Month after month, year after year, duplicate content seems to be a HUGE issue. With no decent ways to detect it (that I know of), duplicate content can often go undetected causing problems for months. Almost every single client we take on has duplicate content issues, and often whilst they are client they make changes and cause more without us knowing.

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You should start seeing Google +1′s on Google AdWords display ads as of 10th/11th October (depending on your timezone). How this will change things we don’t yet know, but there is a chance it will have an effect on Google.

Firstly there is a possibility that they use +1′s as a ranking signal, this would be a great way of ranking commercial search terms – where links aren’t really appropriate, the majority of the population can’t figure out how to create a link, let alone linking to every company the like. Whether this becomes a reality, I don’t know, but its certainly out there.

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It seems that twitter is a mass of people saying that Pagerank is gone, if you have the Google toolbar installed you will see it hasn’t what Google changed was the url and 3rd party app will have to update the query from :

http://toolbarqueries.google.com/search?client=navclient-auto&features=Rank&ch=8f3b58e04&q=info:james.slaterspage.com

to

http://toolbarqueries.google.com/tbr?client=navclient-auto&features=Rank&ch=8f3b58e04&q=info:james.slaterspage.com

Little competition (& link building campaign, which they will probably get a slap for) going on over at the State of Search on ‘How to make the most of a4uexpo London as a Delegate’ so I thought for the first time in over a year since I’ve written on here I’d share some of my ideas on hows best to go about this:

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Ok first things first, I blogged about the new Google Webmasters Tools reports that are being integrated into the new version of Google Analytics back in June, well the good news is this should now be live for everyone, so check out your profiles.

Also, today, I got access to Google Analytics Real-Time (beta) – I think I’m on some kind of early release list or something, which is quite good So here are my first impressions:

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