SHORT ANSWER: AT LEAST 213 Last year we were ran a number of tests that established categorically (to our satisfaction at least) that Google was only indexing 84 characters of the page title. Beyond that it looked like any keywords were just ignored, and we were trimming our sails accordingly. You can see why. A [...]
Paul Carpenter Archive
Telegraph hacked and spammed to hell and back
UPDATE: “It is with the greatest regret and sadness that I have been asked to announce the termination, with effect from midnight (BST) Sunday, 23rd May, 2010, of the My Telegraph blogsite.” It’s a real shame that they couldn’t get on top of the spam issue – community is central to the future of the [...]
BA Strike Dates Announced
With financial crisis and coalition government swirling around us all the back-to-the-seventies vibe is pretty strong. The Unite union in particular seems to be hell bent on bringing back massive mutton chops, sheepskin car coats and orange acrylic shirts. Today, they’ve announced another series of strikes by British Airways cabin crew. Fair enough, they’ve got [...]
IT Works Recruitment try to hire our SEO team!
More or less simultaneously today, at least 3 of our SEOs received an email direct from a recruitment agency who claim to ‘represent two digital agencies in Leeds who are looking for SEO professionals‘. Hmmm. On a personal note, I feel pretty slighted because I wasn’t apparently deemed good enough to be “headhunted” in this [...]
“Bigoted Woman” – Reputation Management in the Tech Era, Gordon Brown Style
Our Dearly Beloved Leader, Godfather of the nation and all-round stand up guy Gordon Brown has been caught out in the first major gaffe of this election. Following a confrontation with a voter in Rochdale in which she angrily confronted him about immigration, why her pension was taxed and how her grandchildren would have to [...]
Jason Chen’s computers seized
In case you’ve missed it, a working prototype of the next iteration of Apple’s all-conquering iPhone was discovered in a bar a couple of weeks ago made it into the hands of Gizmodo journalist Jason Chen, who blogged about the discovery and the actual impressions he’d gleaned of the product itself before returning the phone [...]
SEO: One size doesn’t fit all
We happened across a hotel in the North East that had bought some very, very expensive sitewide anchor text links from a network of newspaper sites. They were certainly paying many thousands of pounds a month for these links, and while they were undoubtedly helping the rankings it’s doubtful whether the market for hotels in [...]
Autospam Fail. Still. In 2010. Jesus Wept.
The cackhandedness of autospam hasn’t got any better has it? Here’s something I found on Vanity Fair (and no – you may not ask why I was reading it!) It’s fantastically stupid on many levels – and this screencap is only about half of the actual ‘comment’. Continue Reading First link first: We get asked [...]
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