David Whitehouse Archive

Sistrix – The SEO Tool

Dave’s asked me to review Sistrix, quite a handy SEO tool, so here it goes. The first thing you notice when you start using Sistrix is that it is translated from German, a few odds and ends are still in German, but this certainly doesn’t detract from the usability of the tool, it is quite [...]

Return Of The EU Cookie Directive

Towards the end of yesterday, I noticed a new article on the Information Commissioner’s Office’s website entitled ‘Must try harder’ on cookies compliance, says ICO. And I realised yesterday that this change is inevitable, eventually, with time, we’re all going to have to implement this. The consequences have the potential to seriously damage our industry, [...]

Dashboard Widgets On Google Analytics

I’ve got a theory that Google Analytics is set to become more and more comprehensive. I was doing some studying on the weekend when I saw Geckoboard mentioned in my study notes – I’d logged into Geckoboard before and not really found it all that useful (for me at least), but I logged in again [...]

10 Algorithm Changes At Google In Past Month

There was a blog post on the Inside Search Google blog a few days ago, it has a brief summary of the recent algorithm changes and it also has an excellent video discussing how they test potential changes to the algorithm (see below). So what are these algorithm changes and what are the potential effects [...]

Tracked Google Users Result In 10% Of Keyword Data Lost

Following on from Dave’s experiment last week on (not provided) keywords – we decided to track logged in Google users on a site which gets a lot more traffic. Before I show you the results, here is the breakdown of the actual audience that visits this site, so you have some idea over how this [...]

Google’s removal of keyword referral data, is it a BAD thing?

The news of Google removing keyword referral data for logged in users caused quite a stir. Traditionally, when you went from a search engine to a website it would pass the referrer string with it so you could determine what keyword the user originally searched for. Google are now preventing that data being passed for [...]

Outcry From SEO’s As Google Hide Keyword Info

There has been an outcry today after Google announced that they would no longer be supplying keyword information for organic search terms where the user is logged in. This will have a big impact on Google Analytics, with this blog already getting visits for keyword “(not provided)”. It was announced on a number of Google [...]

Take This Lollipop – What Happens After An Hour (SPOILER)

About 40 minutes ago I posted about www.takethislollipop.com, which is quite an eerie movie containing information taken from your Facebook account. After it ends you are left with a timer and it says one of your friends is next. Here is what happens after the timer runs out: Nothing. Nada. Zilch. I checked my profile, [...]

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