Reference- Microsoft live default search engine deal with HP Is setting up a default search engine on new PCs the best way to attract more people to it? Perhaps there maybe the thoughts if its rammed down your throat you are more likely to be defiant and use an alternative. Would it be better to [...]

Microsoft have taken the first step in showing us their direction with the innovative use of media and technology, meet Microsoft Advertising. This business to business brand incorporates not only technology solutions but an entire extended media feature set. Demographic information has always been a weighty advantage in the Microsoft pocket and this advertising umbrella [...]