Adcenter updates Terms and Conditions
We’re writing to notify you that your Microsoft adCenter Terms and Conditions are updated. The changes take effect on April 30, 2007.
This One caught my eye:
* Microsoft may use matching criteria other than keyword searches to display your advertisements.
this is either way cool, or plain dumb … fingers crossed it’s way cool.
DaveN
Shane 2213 days ago
http://www.askshane.org/I took that to mean that they’d be showing our ads on their new content network now, and not just search–without giving us a way to opt out of content. Is that how you read it?
Liam Victor 2213 days ago
http://www.liamdelahunty.com/tipsI thought it meant they’d use other analytics, such as from a users IM and email to serve them relevant ads. – A tiny bit like google using the web history for various means. I just hope it works better for Microsoft than the Google Dice which keep showing me SEO/SEM sites and Welsh translation tools!
coopreme internet marketing 2213 days ago
http://www.coopreme.comhmm i misread it, i thought it had to do with the new quality score… but i wonder how they’ll use it… maybe there coming out with a publisher side to adcenter.